UNIVERSITY OF WASHINGTON
PMP
Business basics for computer science professionals
Instructor:
Emer Dooley, Lewis 111 Phone: 206-369-7248Email :emer@u.washington.edu
Other professors will do many of the class sessions as noted below.
Class web page
http://faculty.washington.edu/emer/cseClass Hours: Tuesday 6:30-9:20
Clasroom: EE1-003
The course provides a high-level view of business for non-business students. It will cover business principles relevant to the software industry in four areas: Competitive Strategy, Finance, Accounting and Human Resources. The course is organized as a series of case studies and lectures. It will progress from an emphasis on "tools" to a more high-level look at competitive dynamics in high-tech industries.
Grading: Grades will be awarded as follows
Understanding financial statements: Short quiz on April 2 20%
Understanding the numbers that drive the business. Take home assignment on April 16th 20%
Take home assignment on human resources 20%
Two take-home assignments on technology strategy 20%
Class participation 20%
Proposed class Outline:
March 27 Intro .Class outline.
March 27 and April 3 Understanding Financial Statements
Balance sheets, Income statements and CashFlows
Instructor: Professor Steve Sefcik (UW)
By the end of the first two sessions, participants should be able to:
Teaching Methods: A combination of class discussion/lecture based on a primer entitled "Financial Accounting Tools for the Non-Financial Manager" as well as other materials and readings which will be handed out before these sessions begin.
Materials Used: "Financial Accounting Tools for the Non-Financial Manager" by S. Sefcik.
Text: "Analysis for Financial Management," Chapters 1 and 2. 6th ed., by Robert C. Higgins.
April 10 and April 17
Financial Tools- Understanding the numbers that help drive the business
Instructor: Professor James Jiambalvo (UW)
By the end of the two sessions, participants should be able to:
Teaching Methods: A combination of lecture/discussion and case analysis
Text: Managerial Accounting Chapters1,4,6,10 (John Wiley & Sons, 2001), by James Jiambalvo.
April 24, May 1 Human Resources I &II
Communicating supportively and techniques for tough management situations
May 8 Technology Strategy I
Lecture: Innovation, competition and competitive strategy in high-tech industries
This will cover the following issues
Case Study: The Videogame industry
Readings: Christensen, C. M. (1992). Exploring the limits of the Technology S-Curve.
Bower, J. L. and C. M. Christensen (1995). "Disruptive Technologies: Catching the Wave." Harvard Business Review (January-February, 1995): P. 43-53.
May 15 Technology Strategy II
Lecture: Technology strategy
This will cover:
Case: Materials Technology Corporation
Readings: Wheelwright, S. C. and K. B. Clark (1992). "Creating project plans to focus product development." Harvard Business Review(March-April 1992): P 2-14.
Clark, K. B. (1989). "What Strategy Can Do for Technology." Harvard Business Review (November-December 1989).
Clark, K. B. and T. Fujimoto (1990). "The power of product integrity." Harvard Business Review (November-December 1990): P. 107-118.
May 22 Technology Strategy III
Lecture: Competitive Strategy and New Product Introductions
This will cover
Case Study: TBD
Readings:
Hill, C. W. (1997). "Establishing a standard: Competitive strategy and technological standards in winner-take-all industries." Academy of Management Executive XI(2): 7-25.
Moore, G. A. (2001). Crossing the Chasm -and Beyond. Strategic Management of Technology and Innovation, Mc-Graw Hill Irwin. P. 265-272.
May 29th Starting a company soup to nuts
A whirlwind tour of entrepreneurship